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Project Profile: Flourish Agenda’s Healing Centered Engagement LMS

Digital Wake specializes in crafting technology solutions that exceed our clients’ needs. Recently, we had the chance to maximize our capabilities for a new client. Digital Wake collaborated with Flourish Agenda to help them repurpose their primary training products. Following a thorough analysis of the content and discussions with the organization, Digital Wake designed a robust solution that included a learning management system, custom training development, and supplemental learning resources. Following is a summary of this project. Project Background Flourish Agenda is a national consulting firm that works with schools, youth-serving organizations, and local governments to build and implement strategies …

Creating a Social Media Campaign

One of the services Digital Wake offers is social media marketing management. Business owners quickly discover that managing a social media campaign takes a lot of effort! Here are some of the items we discuss with our clients when creating a social media marketing effort.   Set Social Media Goals Your social media goals should align with your overall marketing strategy. Also, your goals should be S.M.A.R.T. — Specific, Measurable, Attainable, Relevant, Timely. It’s not enough to say you want to increase brand awareness and sell more widgets if you don’t have a way to measure it and you don’t …

Importance of Social Media Marketing

You already know the importance of having a robust marketing plan. These days, though, marketing is more than posting an Open for Business sign in the window or hosting a Chamber of Commerce ribbon cutting. Instead, you need to engage with customers where they are and that means you need a solid social media marketing approach. Social media includes websites and applications that allow users to create and share content or to participate in networking. Marketing is the process of interacting with others to exchange information and develop contacts. When you combine the two, you get social media marketing, which …

Importance of a Digital Presence Strategy – Part Two

Having a digital presence strategy is a must in today’s economy. Regardless of the type of business you have, if customers can’t find you online, you don’t exist. First, what IS a digital presence strategy? If you ask five people in your company this question, you’d get five different definitions based on their role. For example, the IT lead may describe digital presence as needing a cloud-based system or data analysis component. On the other hand, the marketing assistant sees digital presence as a way to increase sales. Basically, a digital presence strategy is a plan that helps a business …

Importance of a Digital Presence Strategy – Part One

It’s a bit cliché to say, but the world won’t be the same once we return to our usual routines. That’s not entirely a bad thing. In the last month, we’ve seen the advancement of remote working and learning. Thousands of workers and students are logging-in to their jobs and classrooms from home. We’ve seen businesses change how they offer services or products and expand their digital presence to comply with stay-at-home restrictions. Soon, there will be plenty of studies and reports discussing the lessons learned during the response to the COVID-19 crisis. If you’re interested to know what business …

Digital Wake Wins Bronze ADDY!

Digital Wake received a Bronze American Advertising Award (ADDY) for the production and presentation of a social media distribution kit for our client who develops and sells CBD products for military veterans and first responders. The kits are designed for social media influencers. Each kit comes in a bag and includes custom designed hats, t-shirts, stickers, and sample CBD products for the influencer to try. Each kit is constructed with the influencer in mind and no two kits are alike. Contact us today to learn how we can help promote your products, too.

Digital Wake Wins Silver in 2019 Brandon Hall Group Excellence Awards

Digital Wake won a Brandon Hall Silver award for Excellence in Corporate Initiatives. The Excellence Awards recognize organizations that have successfully deployed programs, strategies, modalities, processes, systems, and tools that have achieved measurable results. We’re proud to partner with our clients to develop engaging solutions that are recognized by the industry. Learn more about our capabilities and custom digital marketing and training solutions.

The Brighton Center Breaks Ground on their New Campus

Digital Wake is proud to be a supporter of the Brighton Center. We recently attended the Brighton Center’s groundbreaking for their new Harvey E. Najim Early Childhood Campus. The event was a great tribute to the hard work that made the new facility possible. Furthermore, many of San Antonio’s philanthropists and largest companies were in attendance and acknowledged for their great contributions. These include H-E-B, Valero, Whataburger, Capital Group, Explore USA RV, Front Bank and Overland Partners. As a matter of fact, Digital Wake is proud to support its clients through Training Solutions and Data Management Solutions.     The new …