Solution
Digital Wake worked with Brighton Center staff to understand their main service areas. Afterwards, we designed a bright and visually-appealing site with easily accessible links to their services, resources, and different specialty areas. Specifically, these specialty areas included their Main Services, Early Childhood Education, and the TASTE of the Northside fundraising site. Additionally, online reviews are on display and managed by Brighton staff. Links for payments and donations are easily accessible at the top of the main page. Meanwhile, Brighton’s latest news articles and recent social media posts border the bottom of the page.
Digital Wake trained Brighton Center staff on how best to manage their new website’s CRM to update content and events. We also established a targeted social media campaign for the organization and manage their monthly ads.